SECOND DAY OF THE SEMINAR CENTRO CARIBE SPORTS INCLUDED ATHLETES' EXPERIENCE

NEWS

HUELLAS

SECOND DAY OF THE SEMINAR CENTRO CARIBE SPORTS INCLUDED ATHLETES’ EXPERIENCE

Sep 24, 2024

JUAN DOLIO, REPÚBLICA DOMINICANA.- With the inclusion of the Athletes’ Experience with the Media in the “I Training Program for Journalists and Reporters” of Centro Caribe Sports, this seminar, which is part of the program HUELLAS of Centro Caribe Sports, continued.

🤝 Una segunda jornada llena de muchos conocimientos en el “I Programa de Formación para Periodistas y Cronistas Deportivos” del proyecto #HUELLAS de Centro Caribe Sports, donde tuvimos a Juan Guerra, Alejandro Goycoolea, Niverka Marte y Ernesto Beltré.… pic.twitter.com/FYIELT9cDF
— Centro Caribe Sports (@CentroCaribeS) September 24, 2024

The event, held in the Manatí Room of the Hotel Costal Caribe of this locality, began at 9:30 a.m. with the speak “Digital Strategies in sports environments” by Juan Guerra.

During his dissertation, Guerra touched on the different methods that the journalists of the National Olympic Committees (NOCs) can use in their communicational strategies of their organizations, and the resources that this generates in their contents to the public or to the media of their countries.

_{^{Juan Guerra, project director of Centro Caribe Sports, was one of the speakers at the HUELLAS seminar for journalists and sports reporters who are members of the organization (Credit: Centro Caribe Sports).}}

For the Project Director of Centro Caribe Sports, the NOCs have the greatest wealth to create audience and loyalty in the coverage of the Games of the Olympic Cycle, which are the athletes, and he recommended not to focus on the medals that the athletes can achieve.

“In addition to medals, athletes can generate interaction, likes, confidence and countless virtues if we manage to take advantage of their personal achievements, such as studies, hobbies, fun, etc.,” said Guerra.

The second presentation on Tuesday was given by Alejandro Goycoolea, Communications Director of Panam Sports, who spoke about the experiences of the continental sports organization, headed over by Chilean Neven Ilic.

^{_{Alejandro Goycoolea, Communications Director of Panam Sports, during his presentation at the Centro Caribe Sports seminar (Credit: Centro Caribe Sports).}}

Goycoolea, also spoke about the history of the Junior Pan American Games, the legacy that the first edition, Cali 2021, left for the Americas with the athletes who achieved an impressive cycle, being medal winners in Colombia, Santiago 2023 and the Paris 2024 Olympic Games.

Niverka Marte, captain of the Dominican Republic women’s volleyball team, was also part of this date, who represented the athletes with her presentation, “Athletes’ Experience with the Media”.

Marte explained to the communicator members of the NOCs of Centro Caribe Sports, those present in the hall as well as those attending virtually, the different realities that high performance athletes live and how it affects a comment from the media, when it does not perform the proper research.

Niverka Marte, captain of the Dominican Republic women's volleyball team, who spoke at the seminar of the regional sports organization's HUELLAS project. (Credit: Centro Caribe Sports) — **_{^{Niverka Marte, captain of the Dominican Republic women’s volleyball team, who spoke at the seminar of the regional sports organization’s HUELLAS project. (Credit: Centro Caribe Sports)}}**

She also highlighted topics on the training of athletes from schools, from home and how the family could be involved in the development of an athlete.

To end the day, Ernesto Beltré, photographer for NORCECA and the Dominican Olympic Committee, addressed “Sports Photography”, where attendees had an active participation on the different angles in capturing the image.

Beltré explained, among other topics, about backlighting, what to do when the lighting in a sports scenario is not adequate, and some tips for photographic coverage of different sports.